Training And Coaching Rwandan SMEs In E-commerce
Client: GOPA
Programme: Pan-African E-commerce Initiative (PeCI)
Focus: SMEs
Country: Rwanda
Language: English and French
Donor: GIZ, BMZ
Goal: The project seeks to enhance SMEs economic development and promote sustainable and inclusive growth by harnessing the great potential of entrepreneurs in the country.
Activities: To design, develop and deliver an intensive 1-week action-based programme in e-commerce, followed by virtual coaching.
This included:
Developing, localising and delivering a custom 5-day in person e-commerce training and action planning to enhance digital presence and online business models
Conducting small in-person group coaching and virtual individual 1:1 coaching for e-commerce planning, implementation support and troubleshooting
Conducting a train the trainer capability building with awareness sessions and shadowing workshops and coaching activities.
Results: The training and coaching took place between August and November 2022 with 30 SMEs and 2 trainers.